Wisconsin Lawyer
Vol. 76, No. 9, September 
2003
Our Editorial Board
Present and former Communications Committee members (from left) 
Marna M. Tess-Mattner, Elizabeth M. Estes, James D. Peterson (chair), 
Alyson K. Zierdt, and Francisco Araiza represent the 14-member WL 
editorial board. (See page 69 for a complete roster.) The editorial 
board provides critical peer review of substantive articles, evaluates 
reader feedback, and recommends editorial and advertising policy.
 
The Communications Committee, which 
serves as the editorial advisory board, plays an invaluable role in 
producing the Wisconsin Lawyer. Today, it 
includes 12 lawyers with diverse practice experiences, one public 
member, and a Board of Governors' liaison. Members may serve for up to 
two consecutive three-year terms, bringing needed continuity to the 
editorial board's work while allowing for the infusion of fresh 
perspective.
Because the editorial board plays such a key role in 
shaping the magazine's direction, the Communications Committee "made a 
conscious effort over the years to increase diversity on the committee 
in all aspects - geographical, firm size, practice emphasis, as well as 
ethnicity and gender," says Alyson Zierdt, a former member of the 
editorial board. That effort, she adds, assures that different 
perspectives are brought into the review process and other editorial 
board decisions.
Each month, the editorial advisory board reviews 
substantive articles and proposed articles submitted to the editorial 
staff. It rates articles on their timeliness, practical application, 
readability, originality, and general reader appeal. Editorial board 
members recommend whether to accept or reject the article, or request 
further revision prior to publication. "The editorial board provides an 
important link between readers and the editorial staff," notes editor 
Joyce Hastings. "The editorial board gives us insight into the practical 
issues the profession is facing. The peer review system lends needed 
credibility to the magazine and ensures that it is more than the 
association's mouthpiece."
Wisconsin 
Lawyer