
Vol. 76, No. 11, November 
2003
Conflicts in Transaction Matters
The conflict of interest rules apply to lawyers 
representing clients in transactional matters just as they do in 
litigation matters. 
 
by Dean R. Dietrich
Dean R. Dietrich, 
Marquette 1977, of Ruder, Ware & Michler L.L.S.C., Wausau, is chair 
of the State Bar Professional Ethics Committee.
 
Question
I have read a lot about conflicts of interests in litigation matters 
but have not heard much about conflicts in transaction matters. Do the 
same rules apply for lawyers involved in transactional matters?
Answer
You are correct that conflict of interest questions seem to arise 
more in the litigation context than in transactional representation 
matters. The Supreme Court Rules, however, still apply to lawyers 
representing clients in transactional matters. It is often the 
interpretation of the rules, however, that can be more difficult to 
apply.
SCR 20:1.7 is the general rule regarding conflicts of interest in the 
representation of current clients. Under this rule, a lawyer may not 
represent one client if such representation is adverse to the 
representation of another client unless both clients consent (agree) to 
waive the conflict in writing. SCR 20:1.9 is the rule governing 
conflicts of interest with former clients; it prohibits a lawyer from 
representing a client against a former client in a same or substantially 
related matter as the prior representation unless the former client 
waives the conflict in writing.
To Learn More
Professional Ethics Committee opinions are 
available in Wisconsin Ethics Opinions, published by State Bar 
of Wisconsin CLE Books, which includes the complete text of all formal, 
informal, and memorandum opinions issued by the Professional Ethics 
Committee since 1954, including opinions that have been withdrawn; and 
the full text of the Rules of Professional Conduct for Attorneys (SCR 
20). To order Wisconsin Ethics Opinions, call (800) 
728-7788.
 
Further, under SCR 20:1.7, a lawyer may not represent a client when 
the representation will be directly adverse to another client even if 
the conflict is waived, unless the lawyer reasonably believes the 
representation will not adversely affect the relationship with the other 
client or the representation will not be adversely affected by the 
lawyer's responsibility to another client, to a third person, or to the 
lawyer's own interest. Incorporated within this rule is the requirement 
that a lawyer analyze the nature and circumstances of the conflict of 
interest to determine whether the representation of one client will or 
will not adversely affect the relationship with the other client even if 
the other client waives the conflict of interest. Therefore, even though 
both clients may consent to a waiver to allow the attorney to represent 
one client in a conflict situation, the lawyer still must independently 
determine that the representation of the client will not adversely 
affect the relationship with the other client who has agreed to waive 
the conflict. Examples of situations in which this independent analysis 
takes place and the conflict is likely to be unwaiveable are 
representations in which the attorney is representing one client in a 
lawsuit against another current client or a situation in which a lawyer 
is representing one client against another client who does not have 
representation. These situations seem so fraught with peril and 
confusion over where lies the loyalty of the lawyer that such 
representation cannot occur.
Situations of this nature often arise in transactional legal matters 
when a lawyer is asked to represent both parties in a transaction or is 
asked to represent one client in a transaction and another client is on 
the opposite side of the transaction (with separate counsel). Under 
those circumstances, the lawyer must make an independent judgment as to 
whether the lawyer may represent the one client in the transaction while 
representing the other client on other legal matters not related to the 
transaction or even representing both clients in the transaction.
Factors to Consider. Lawyers faced with these 
situations should consider the following factors when determining 
whether the representation of one client will not adversely affect the 
relationship with another client:
- The nature of the conflict. In a transaction in which 
common interests are outweighed by issues in dispute, the possibility of 
an adverse effect on the exercise of the lawyer's independent judgment 
will likely be limited.
 
- The ability of the lawyer or law firm to ensure that the 
clients' confidential information will be preserved. Assuming that 
confidential information of one client may be relevant to the adverse 
concurrent representation of the other, the lawyer must assess whether 
the lawyer or law firm can implement safeguards to ensure the 
confidential treatment of all such information.
 
- The likelihood that client confidences or secrets in one matter 
will be relevant to the other representation. One function of the 
rule against simultaneous adverse representation is to protect the 
clients' confidences and secrets. The lawyer should consider whether 
either client's confidential information could be used to its 
disadvantage in the conflicting representation or to the advantage of 
the other.
 
- The lawyer's ability to explain, and the clients' ability to 
understand, the reasonably foreseeable risks of the conflict. A 
lawyer seeking to obtain consent must make full disclosure of the 
implications of the simultaneous representation and the advantages and 
risks to the clients involved.
 
- The lawyer's relationship with the clients. The conflict 
rules require that the lawyer be able to represent both clients with 
equal and undiminished vigor. If the lawyer's relationship with one 
client (as opposed to the other) is so disproportionate as to create a 
bias in favor of the more "important" client (that is, because of the 
length and nature of the relationship, the amount of fees earned, or 
other factors), a lawyer may consider this to be a factor in determining 
whether the lawyer will be able to represent each client with undivided 
loyalty. See Restatement Third, The Law Governing Lawyers, 
§ 121 RN Comment c(iii) ("[r]elevant factors in determining whether 
there is potential for adverse effect include the duration and intimacy 
of the lawyer's relationship with the client or clients involved, the 
function being performed by the lawyer, the likelihood that actual 
conflict will arise and the likely prejudice to the client from the 
conflict if it does arise").
 
Lawyers who are placed in the position of considering whether they 
could represent a client in a transaction involving another client (but 
not in the same transaction) must determine whether their existing 
relationship with the adverse client will or will not be harmed by 
representing one client in the transaction. Consideration of the above 
factors will allow the lawyer to determine whether the relationship with 
one current client will not be harmed by representing the other client 
in the transaction, even though the current client is represented by 
separate counsel.
Even more difficult to assess are instances in which a lawyer or law 
firm is asked to represent both parties to a transaction. The law firm 
must make sure that both clients make an agreement to waive the conflict 
with a clear understanding of the potential negative impacts of the law 
firm representing both clients in the transaction. The lawyer also must 
independently determine that such representation will not adversely 
affect the relationship with each client. While not common, it is within 
the realm of possibilities for a law firm to represent two clients in a 
transaction, but certainly the major components of the transaction must 
have been previously worked out between the two clients so that the 
lawyer or law firm is not required to be an advocate for the terms of 
the transaction on behalf of one side or the other.
Lawyers must be extra cautious when considering a request to 
represent both clients in a transaction, because of the obvious 
potential that circumstances may arise during the representation that 
would create adversity between the two clients and prohibit the lawyer 
from the continued representation of both clients, even though they 
knowingly waived the conflict of interest. Lawyers in the past have 
looked to SCR 20:2.2 for guidance when asked to serve as counsel to two 
clients in a transaction. This rule has been eliminated from the Model 
Rules of Professional Conduct but still contains the appropriate 
considerations for a lawyer asked to represent two clients in a 
transaction. The rule requires that the lawyer 1) consult with each 
client concerning the implications of the common representation, 
including the advantages and risks involved and the effect on the 
attorney/client privileges; 2) obtain each client's written consent to 
the representation; and 3) reasonably believe that the matter can be 
resolved on terms compatible with the clients' best interests, that each 
client will be able to make adequately informed decisions in the matter, 
and that there is little risk of material prejudice to the interests of 
any of the clients if the contemplated resolution is unsuccessful.
Lawyers representing a client in a transaction matter are subject to 
the same conflict of interest rules and requirements as lawyers 
representing clients in litigation matters. The circumstances 
surrounding representation in transactional matters may provide 
different opportunities for lawyers to represent clients against other 
parties who may be current clients or former clients, but every 
circumstance requires the lawyer to determine that such representation 
will not adversely affect the relationship with the other client.
Wisconsin 
Lawyer